With over 8 years of experience in user experience design, I specialize in creating intuitive and impactful solutions across retail, healthcare, and transportation industries. My expertise spans branding, marketing, print, and digital product design, enabling me to craft cohesive experiences that resonate with users and drive business results. I’ve led projects that improved customer engagement and optimized digital journeys, always balancing empathy with strategic objectives. As a strong advocate for users, I focus on designing with insight and intention to solve complex problems and achieve measurable success.